Topic: Franchise Relations

How to bring passion back into your franchise “marriage”

You met and thought you liked each other. You dated and found out you really did. And then you got “married.” Over time, though, the realities of franchise business life together have taken their toll — and your relationship now just isn’t what you thought it would be.

As a Zee, you are frustrated with frequent compliance demands and resentful over royalty and ad fund contributions. Maybe you are even questioning the expertise of the organization itself. As a Zor, you wonder why your Zee isn’t buying into your company vision, or following your carefully laid-out operating systems.

It doesn’t have to be this way! In fact…it shouldn’t be.

A franchise relationship is an INTERDEPENDENT relationship, and true success requires empathy, faith and trust from both sides. In this dynamic and highly inspirational presentation, you will learn:

• The myths and truths about franchising “marriages”
• How to develop a healthy strategic partnership based on mutual respect, support and understanding
• How to replace compliance and confrontation with collaboration and commitment
• How to raise “difficult” issues to affect change (when needed) so that they can actually be heard, processed and acted upon
• How to establish a Yin-Yang culture with shared accountability for a lasting and mutual win-win

The DNA of Business Success

According to a study done at Harvard University, there is simply NO business asset that has greater potential for an organization than the collective knowledge possessed by ALL of its employees. When that knowledge is openly shared through mentoring and internal networking, the organization becomes much, much greater than the sum of its parts.

In this powerful presentation, you’ll learn from a true franchise expert and leader (who’s “walked the talk” in the real world) how to shift your company’s culture and turn it into an overwhelming strength that serves to improve morale, open communication, increase sales and boost revenues.

• 3 keys to unlock the power of mentoring in business and life

• Why you can’t “just go it alone” and expect to win

• How to foster mentoring and networking within your organization

• The Spartacus Approach to business success

Business today is very difficult, perhaps even more so than when you purchased your franchise. There are rules to be followed and “things” you must do, as well as “things” you’d like to do, but can’t. All too often, though, it’s not the constraints that hamper success, it’s a fixed and limited way of looking at your current situation that creates unnecessary frustration.

In this thought-provoking seminar, one of the nation’s most successful and respected franchise executives will share his vision on how to ensure your operation will be ultimately profitable, as well as personally rewarding.

Topics include:
• Growth builders and growth busters
• Overcoming denial, dismissiveness and defensiveness
• Building the right team, culture and strategy
• Sun Tzu’s elements of military strategy for franchisee success
• How to create your “9-word Values Plan”

An ideal keynote for mixed franchisee and franchisor audiences this session explains why a constructive relationship is so vital for success, what gets in the way and what franchisees and franchisors can do immediately to enhance the quality and value of their relationships.  Greg includes an explanation of the Franchise E-Factor model in this session which often helps create a big shift in the franchisee/franchisor relationship for many franchisees.

This facilitated workshop shows franchisors and franchisees how to ensure their Franchise Advisory Council (FAC) gets off on the right foot. We explain what practices drive productive FACs and then facilitate a proven process that enables the group to “customize” its own FAC process using principles that work.

A workshop for the whole franchisor team — administration, marketing, operations, IT and finance people — for building a successful franchising culture. Includes teaching of vital principles, case studies and small group exercises all designed to raise awareness of the needs of franchisees and the franchisor’s role as a leader and facilitator of best practices.

Franchising Industry Conference Keynote Presentations

Greg Nathan regularly addresses franchise industry conferences around the world, sharing principles, stories, case studies and the latest research on what franchisors need to know if they are to build a prosperous franchise network with happy, profitable franchisees.

This highly interactive process starts with a review from our research on what high performance franchisees do that makes them so successful. It then moves into a workshop where franchisees identify their strengths and opportunities for development. Finally they work in small groups to identify best practices and share this with each other. Franchisees love this session because it is practical, engaging and useful.

This professional development workshop is for field support consultants and operations executives, including regional managers or master franchisees. It is based on the popular book, The Franchisors Guide to Improving Field Visits, and includes teaching of vital principles, case studies, small group exercises, questionnaires and the practice of relevant skills — all designed to improve the knowledge, skills and confidence of the franchisee support team.

When Stan Friedman, 20 year franchise industry veteran, directs the Subarctic Survival Situation at the beginning of your annual event, your franchisee’s take home value from the entire event will increase exponentially.  Through this extraordinary process your franchisees will overcome differences, bond with each other and your staff and learn to appreciate and recognize that with team work and appreciation for each member’s contribution, nothing is insurmountable.

Don’t just open your annual franchising conference with blah, blah, blah.  Treat your franchisees to a perspective changing, attitude shifting “interactive” exercise that they will talk about for years to come.

Each time you interact with a customer, your staff or your franchisor, does your relationship with them improve? Steve Yastrow explains how to create strong, sustainable “We” relationships with everyone you interface with as a franchisee —whether your customers are consumers, front-line staff, vendors, fellow franchisees or your franchisor’s  home office staff.