Web 2.0 and Beyond: How to Monetize Social Media Marketing Effort
Presenter: Ford Saeks
Using Internet Marketing Tactics, Blogging Strategies, Social Media Networking and More… Ford reveals the seven critical components that must be implemented effectively to supercharge your online marketing efforts. This interactive session is perfect for everyone, regardless of their role in the process OR level of technical expertise. You and your attendees will take away internet marketing strategies in plain English, SEO tactics to get top rankings, traffic generating resources to supercharge your sales, and Social Media Marketing strategies that help you protect your brand, attract more prospects and produce profitable results.
Building Your Business & Managing Your Brand with Social Media
Presenter: Gina Schreck, CSP
It is no longer enough to have a website for our businesses. Consumers want to engage on blogs, wikis, Facebook fan pages and more. They aren’t reading our ads, they’re not opening our e-zines, and they certainly are not picking up the phone when we make cold calls.
Sales and marketing were critical skills yesterday, but today the skill needed to succeed in business is conversing. We must create, build, and manage our brand using conversations on-line. Although this can seem daunting to some, it is easier than ever before to share your expertise, engage with consumers and build your business using social media tools.
60-90 min presentation. Included in this program is a 60-minute open forum conference call 1-2 weeks after the live event for participants to call in with questions that arise as they implement the new tools.




