Dennis Snow Refocuses Franchisees on the Customer Experience: What Happens When Cinderella Takes a Coffee Break?

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Dennis Snow encourages us to ask ourselves: How much of our focus (and time), our franchisees’ focus (and time) and their employees’ focus (and time) is spent fine-tuning goals, processes and tasks?

What if we turned our lens around? What if we refocused and peered through the lens of our customers?

Every detail of your business is saying something to your customer.

Image of Dennis with Stacey Huck, Director of Training for KOA

Dennis and Stacey Huck, Director of Training for KOA

Refocusing, to see our business as our customers do, often flips our perspective, allowing us to not only to SEE but to FEEL the customer experience created by our front-line every day.

Dennis has a great exercise which he walks his audiences through, encouraging them to think about:

  • What does mediocre service look like?
  • What could create a memorable experience?
  • How can our employees create a small WOW? (Because little WOWs drive loyalty!)

There’s a reason Dennis is one of our hottest franchise speakers. He engages his audience with humor (including an antidote about Cinderella smoking on a coffee break) and connects with the specific franchise culture, based on his diligent pre-program preparation.

Dennis will create a memorable and yes, Magical (sorry, I couldn’t resist a Disney reference) experience for your franchisees.

If you are interested, call me quick! Dennis’ rates are increasing in 2016 to $15,000 plus a $1,500 travel fee, but anything booked through the end of 2015 are at his current rate—$10,000 with a $1,000 travel fee!

Let us know if you would like to lock Dennis in at his 2015 rates for your 2016 event!

More soon…


P.S. Here’s what a recent client had to say about Dennis’ session:

“Dennis (Snow) was AMAZING! We could not have selected a better keynote speaker for our annual franchise convention. The amount of pre-program research that he did to make sure his message was a perfect fit was genuinely impressive. Our franchisees LOVED him and we’ve gotten great feedback about how excited they are to implement the tools Dennis shared. He was a pleasure to work with in every way and there isn’t one thing I would change about the experience. I would hire him again in a heartbeat.”

— Kara Bowen, Community & Events Manager, Honey Dew Donuts


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