Brittany Hodak is an award-winning keynote speaker and customer experience expert who helps franchise brands turn everyday customers into passionate superfans. Known for her proven SUPER Model framework, Brittany’s engaging programs empower franchise leaders to drive customer loyalty, boost referrals, and accelerate growth. She is the author of Creating Superfans and has worked with leading franchise systems like Mathnasium, CertaPro Painters, and Shoppers Drug Mart to create unforgettable customer experiences.
Brittany Hodak is an international keynote speaker and award-winning business leader, known for helping franchise brands turn customers into superfans. Entrepreneur calls her an “expert at creating loyal fans for your brand,” and she is widely regarded as the go-to source for customer experience strategies that drive retention, referrals, and revenue.
She is the author of Creating Superfans, which Forbes praised, saying, “If you have customers, you need this book. Period.” Her proven SUPER Model framework has helped franchise brands like Mathnasium, CertaPro Painters, Shoppers Drug Mart, and Rhea Lana’s create unforgettable customer experiences that fuel sustainable growth.
Brittany is a Guinness World Record Holder and has been named to Advertising Age’s 40 Under 40, Inc.’s 30 Under 30, and Billboard’s 30 Under 30 lists. She was recognized as Most Disruptive Marketing Entrepreneur at the Empact Awards at the United Nations.
Before becoming a full-time speaker and author, Brittany served as Chief Experience Officer of Experience.com and co-founded The Superfan Company, a multimillion-dollar fan-engagement agency that created successful campaigns for brands like Walmart, Disney, Amazon, and the Boston Red Sox. In 2015, she landed deals from four of the five Sharks on Shark Tank at a valuation of over $4 million.
Brittany has published more than 350 thought-leadership articles in national media outlets, including Forbes, Adweek, and Success, and her insights have been featured on ABC, CBS, FOX, NBC, CNBC, Bloomberg, and Fox News.
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In this interactive presentation, Brittany Hodak shares her memorable SUPER Model framework, equipping franchise leaders with the actionable steps to transform customers into superfans: loyal, enthusiastic advocates.
Brittany Hodak’s presentation at our 2023 convention was unforgettable. Her book Creating Superfans struck a chord with our franchisees, who still discuss her insights today. With her infectious smile and engaging personality, Brittany effortlessly connected with everyone she met, leaving a lasting impression
Senior Director of Learning, Mathnasium
We were thrilled to have Brittany Hodak as the keynote speaker for our annual Rhea Lana’s Franchise Owners conference! Her likable and relatable demeanor resonated deeply with the attendees. Her keynote speech and workshop sessions were both engaging and impactful. Brittany inspired the franchisees with fresh ideas and perspectives, leaving them motivated and excited about the future of their business!
Chief Operating Officer, Rhea Lana’s Franchise Systems
We book 14–20 professional guest speakers every year, and in my 17 years of doing this, I’ve worked with hundreds of speakers. Brittany Hodak is truly one of the best in the business! She’s a charismatic storyteller who delivers engaging, valuable content tailored specifically to your organization’s needs and objectives. From pre-event planning to post-event follow-up, Brittany added so much value on and off the stage. Her positive energy leaves a lasting impression that your audience will never forget.
CEO of city CURRENT
Brittany was hands down the best speaker that I have worked with. She was organized and approachable from the first interaction. During her presentation, it was clear that she did research on our company and was exceptionally prepared. The audience loved her storytelling and are still talking about creating superfans months after experiencing her presentation.
Learning and Development Manager, Eat’n Park Hospitality Group
Brittany was a joy to work with! Her presentation captivated our team, sparking such interest in one section that they requested more follow-up activities. Brittany went above and beyond by organizing virtual meetings with smaller groups, offering personalized coaching and answers to their questions. She also provided additional resources to support their learning. Not only did we enjoy an outstanding keynote presentation from Brittany, but we also gained a fantastic partner we can rely on for ongoing guidance and support.
Marketing Leader, Stockton Mortgage
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