How to Avoid Common Hiring and Firing Goofs with Scott Greenberg
It’s one of the biggest challenges for franchisees – hiring (and firing). Scott Greenberg shares his tips on how franchisees can make sure they hire better than ‘good enough’ and when to cut your losses with those that may have slipped through the cracks. Check out his thoughts. More soon… P.S. There’s a lot more on this […]
Scott Greenberg: Cause Marketing-Do Good, Do Well
Dear friend, exceptional human being, fantastic keynote speaker and cancer survivor, Scott Greenberg, sat down with me last week, just ahead of Cancer Survivor Week. We talked about many things, one of which I thought our franchise friends may be interested in…why cause marketing is particularly critical for your franchisees in today’s environment AND some ideas for how […]
3 Factors of Franchisee Success: Scott Greenberg
I sat down with one of our most booked and most loved franchise speakers, Scott Greenberg not long ago to talk about the keys to a successful franchisee. He talked about three factors and #3 may surprise you…Book Scott Greenberg Now! If this message sounds like something that may fit as a game changer for your […]
Scott Greenberg: Recruiting, Engaging & Retaining Employees with Intrinsic Motivation
I sat down recently with extraordinary franchise keynote speaker, Scott Greenberg, to talk about all things franchise: the top performing franchisee mindset, franchise culture, millennials, game-changing customer service, franchisor/franchisee relationships and more. As a past elite performing multi-unit franchisee himself, Scott has a unique perspective— and franchisees connect to it immediately. Here, Scott talks about the […]
Scott Greenberg: Collective Mindset = Franchise Culture

SO many of our franchise friends know and love Scott Greenberg, and for good, no GREAT reason (we do too)! Scott has real-life, real-time experience running 2 award-winning franchise units of his own. With this history, Scott is lock step with franchisee audiences from the moment he takes stage. Scott’s passion is elevating franchisee performance—and […]
Let’s Talk About Values
Have you ever… interacted with a franchise organization regularly (other than your own), and tried to guess what their core values are? Unintentionally, we definitely have! At IFA a couple months back, Debbie and I had the pleasure of meeting or reconnecting with so many wonderful people. In some cases, we met multiple team members […]
Scott Greenberg: The Missing Piece May Be Mindset.

As we continue to feature speakers who have experience as franchisees themselves, this week we are presenting Scott Greenberg, who has wowed SO many of our clients over the past few years with his insight , authenticity and spot on, customized message. Based on his experience as a multi-unit, awarding winning franchisee for over 10 […]