Common Sense Insights to Improve Your Sales and Marketing Results

Today's post is by one of most in-demand speakers, Ford Saeks.  Our client's love working with Ford because he absolutely understands what actionable tools are relevant to franchisee audiences and how to deliver those tools in an engaging and exciting way. Ford also works with franchisor organizations and today's post is all about revisiting a […]

Mastering the Art of Effective Facilitation

Picture credit from Kevin Kuhne's Book Illustrations One of the things that really stood out at this year’s Faegre Baker Daniels Franchise Summit was watching great facilitators at work.  The Leading Edge team of Carol Grannis and Cindy Maher are professional adult educators and a big part of their remarkable delivery is their razor-sharp facilitation skills.  […]

How Creative Franchise Meetings Can Translate Your Brand

I recently attended an event put on by Bonnie Siegel and her team at ASE Group, and after being ‘WOWED’ by the attention to detail and overall fabulousness of the meeting, I wanted to extract some knowledge out of her head that would be helpful to other franchise systems that are knee-deep in meeting planning […]

Who Do You Love? An Easy Way to Find the Most Successful Partnerships

I love this next video in my series of conversations with Troy Hazard.  He so honestly breaks down how he identifies which clients he works with and which he avoids. Some people list their clients in A, B, C categories, by how much profit they will bring in, etc., but Troy keeps it very simple […]

Improved Attitude, Improved Life

I loved today’s thought from Ralph Marston so much, I printed it and taped it to my monitor. Just being reminded that, “no matter how good and positive your attitude may be, you can improve it!”,  created a fabulous shift in my thinking for the day.  Taking a moment to focus on the very best possibilities […]

Why Franchise Relationships Get Strained

Relationships are hard. Period. From personal to professional, anyone who is successful in their relationships knows that it takes serious work that is conscious and continuous. When it comes to franchising, there’s no one who “gets” how to build healthy franchise relationships more than Greg Nathan. And we are lucky to have Greg here in […]

Add Value, Make a Profit

With the end how to get your ex back less options in the marketplace it's difficult to find those loyal customers who don't shop around – you know, your “buddies” who you can count on to spend their money with YOU every time they need your product or service. They have no need to shop […]

Anatomy of a Great Franchise Conference – Murphy Business Case Study

Recently, I had the pleasure of attending the Murphy Business Annual Franchise Convention and can I just say “WOW!”?  Roger Murphy and his amazing team put on an extraordinary event.  Evelyn Perdomo, V.P. of Corporate Services at Murphy Business and Financial Corp, absolutely knocked it out of the park in every way.  She and her […]

Scott Greenberg on Mastering the Franchisee Mindset

Igniting Franchisees Ability to Lead & Succeed A cancer survivor turned marathon runner, as well as a professional speaker and current franchisee, Scott Greenberg shares his experience and keen insights with franchisees to help them achieve peak performance. We love working with Scott because he walks his talk!  Applying his techniques to his own Edible […]

The Impact of Inconsistency

This week, Troy Hazard provides us with a personal story of how the lack of consistency in a business can impact its sales and service success even in ONE DAY! One bad experience can steamroll into a loss of business more quickly than ever before.  We all know that the stats used to be that […]