The Fine Art of Building Business Relationships
Debra Fine’s programs for Franchisees, Franchisors, front-line personnel, and managers offer the concrete tools to ensure a positive impression that lasts longer than an exchange of business cards. In the competitive world of business today, the franchise business owner must place more emphasis on developing personal business relationships than ever before to ensure success.
Debra’s highly informative, entertaining and interactive programs offer concrete tools for making the most of meetings, networking opportunities and face-to-face interactions in an online world.
The Fine Art of Small Talk
Bestselling author, keynote speaker, and trainer, Fine began her career as an engineer, an occupation that allowed her to maintain her natural shyness and avoid situations that required social and personal interactions. Now a long time member of the National Speakers Association, Debra presents and trains audiences across the globe. Fine designs her programs and researches her books to teach front-line staff, general managers, franchisees, and franchisors conversation skills and business networking techniques that help in developing meaningful business relationships, gaining visibility and building rapport – with their customers/clients, with their communities, with their fellow franchisees and with franchisor home office staff.
Debra’s bestselling books The Fine Art of Small Talk: How to Start a Conversation, Keep It Going, Build Networking Skills—and Leave a Positive Impression was joined by her follow up The Fine Art of the Big Talk: How to Win Clients, Deliver Great Presentations, and Solve Conflicts at Work (Hyperion) which have been translated and published in over 2 dozen countries. Just released is Debra’s third in the “Fine Art” series: Beyond Texting: The Fine Art of Face-to-Face Communication for Teenagers(Canon). Her books are translated and published in two dozen countries across the globe. A regular Huffington Post blogger, Fine’s recent media appearances include The Today Show, The Early Show, NPR Morning Edition, Fox Business News and CNN. She has also been retained as a spokesperson for Whole Foods ReSOLUTIONS Start Here program as well as MSN Canada.
Recognized as a conversation and business networking expert Fine spent the last 20 years training and presenting to leading organizations around the world (US, Canada, UK, EU, throughout Asia & Australia) including Deloitte, RE/MAX, Google, and the University of Iowa. Fine served as President of Denver Southeast Rotary Club (a Club of 120 members) 2011-2012 and has been a Rotarian for 20+ years. Her work with Rotary is focused on service above self.
Partial Client List:
- Alaska Forum on the Environment
- Camp Bow Wow
- Coldwell Banker
- Delta Airlines
- General Electric
- Hyatt Hotels
- Maui Wowi
- Red Robin
- Starwood Hotels
- University of Iowa
- Women in Food Service
Debra Fine took the stage and made an authentic connection with our attendees within the first 3 minutes! She came to our reception the evening before and invested time really getting to know our group. She then seamlessly integrated personal stories about the people she met at the reception into her keynote the following morning. That was a real WOW! She 'got' us and 'gets' franchising. Debra’s presentation felt like a conversation, with no boring PowerPoint, but authentic engagement. Our attendees walked away with practical, actionable tools and many asked for additional copies of her handouts to pass along to their teams. Debra was so easy to work with on site. We’d hire her again!
We have received a lot of positive feedback about your presentation, of which we are enclosing a summary. In fact, Geoff Bailey, General Manager of The Bailey Company, said, 'I loved her presentation.' Small talk, who would've thought the subject would have been so right on. You did a great job of getting everyone's attention and keeping them riveted. A number of people were amazed at the power of this new-found skill. We think we will find your ideas at work in our restaurants for a long time to come.
As you know from your own experiences, the managers have a huge impact on the success of their restaurant. Their attitude and style when dealing with people rubs off on those that are around them, so hopefully, if they are better communicators that will in turn help to develop our staff who are our front line representatives. There are so many choices for the consumer today that we must be able to separate ourselves from everyone else not only with food quality and service but also with providing a more personal experience that I am confident our managers will be able to provide.
We heartily thank you for your part in this. Your workshop was the hottest topic at the convention! Of the 22 sessions offered, attendees came out of your session buzzing with excitement! When can you come back? From the feedback received, our independent business owners want more! You made it so easy to accommodate your need, yet you are a master of your craft. We couldn't ask for a better arrangement! Thank you for enriching our lives, Debra!
“A desk is a dangerous place to view the world” – John Le Carre, Author
Franchisees, franchisors, front-line personnel, and managers learn the technical skills required for business success, often overlooking the importance of conversation, networking and rapport building skills. The ability to talk easily with anyone is a learned skill, not a personality trait. Acquiring it will help develop rapport with both potential and current franchisees as well as home office staff members. For franchisees learning these simple and immediately actionable skills will improve rapport and engagement with their customers and team members as well as facilitate expanding networks and visibility within the community at large. Fine’s programs offer the concrete tools to ensure a positive impression that lasts longer than an exchange of business cards. In the competitive world of business today, the franchise business owner must place more emphasis on developing personal business relationships than ever before to ensure success.
This fast-paced, informative and interactive session will help you:
- Strike up conversations and keep them going
- Master introductions and remember names
- Come across as composed and self-assured when talking to people or entertaining clients at conventions, trade shows, and other work-related functions
- Develop rapport with anyone
- Become an “active” listener
- Overcome communication barriers
- Handle awkward situations
- Come up with topics to discuss
- Avoid conversation “killers”
- Prepare for successful conversations
- Exit conversations with grace
- Feel more at ease at award receptions, banquets, and networking events