Tag Archive: franchise speaker

Meetings with Remarkable Chairmen: Greg’s Healthy Franchise Relationships 2-Minute Tip

From tactical advice to situational awareness. Greg Nathan shares fantastic insights from franchise industry leaders. Read on… “Over the past two weeks I’ve had the privilege of spending time with two remarkable people, both newly appointed Chairmen of their respective franchise associations. The first of these was International Franchise Association (IFA) Chairman, Aziz Hashim, who…

Tips on Setting Your Franchise Convention Speakers Up for Success – Part Three – 5 Critical Logistical Details

In this third and final clip in our three-part series on Setting Your Speaker Up for Success, Troy Hazard and I chat about the 5 key elements of the physical plant and their value in maximizing your speaker investment. As a franchise system grows, and their events are transitioning from a home-grown family affair into…

John Sileo Protects Franchises’ Privacy, Identity & Reputation

According to Cheatsheet.com, “…the total average cost of a data breach worldwide has increased 15% over the past year to more than $3.5 million. If $3.5 million is average, you might be wondering, just how pricey were the most expensive data breaches of the past year? According to Ponemon, the priciest data breach to resolve…

Tips on Setting Your Franchise Convention Speakers Up for Success – Part 1

In this three part video series, Troy Hazard and I chat about some simple things franchisors can do to set their professional speakers up for success. We split some great ideas up into three key areas covering: The pre-program preparation that best enables your speaker to fully customize their session and meet your desired learning…

Adding an Artful WOW! To Your Next Franchise Event

It’s understandable that your franchise conference goals are tied to business outcomes – increasing revenue, building franchise loyalty, creating strategic plans, etc. But what about incorporating some artful FUN? Let us introduce you to Performance Speed Painter Tim Decker, who has WOW!ed franchise audiences including Chick-fil-A and Murphy Business. His performance and energy is AH-MAZ-ING…

Why Franchising? You Don’t Need to Invent the Wheel to Make Money Selling It

Scott Greenberg opened his first Edible Arrangement franchise ten years ago in California (where competition is fierce) with great success, opened another 2 years ago, and also happens to be a 22-year motivational speaker. It’s incredibly valuable to have Scott on the SPEAK! roster because of his unique position of being a veteran speaker/trainer and…

Lessons from Harley Davidson: Selling the Experience

For any franchise product or service – from sandwiches to house cleaning to fitness centers – attracting customers and creating loyalty is all about “the experience.” When a loyal customer describes why they choose to hand over their hard earned money to your franchise, do you think they describe the product/service in detail, or the…

How to Kill a Franchise Conference Mood

There has been buzz surrounding your franchise event and keynote speaker for months now. The day is here. The meeting room looks great. Excitement is flowing from franchisee to franchisee as they choose their seats. The speaker takes the stage to a preemptive standing ovation and then….the ear-shattering noise of microphone feedback. Talk about killing…

Want to Know What Great Brands Do? Just ask Denise Lee Yohn, Brand Expert!

Great brands are admired for their bold moves and innovative approaches.  But what really separates merely good brands from those that triumph over time and achieve sustained business success?  Brand-building expert Denise Lee Yohn unlocks the principles behind the world’s greatest brands.  Drawing from case studies, analysis, and interviews with brand leaders, Denise explains to…

The $2,000 Bottle of Milk – Greg Nathan’s 2-Minute Tips

In today’s 2-Minute Tip, Greg talks about helping franchisees ‘Master What Matters’ – a struggle for most small business owners. Great Tip, Greg! The $2,000 Bottle of Milk It was 12.30 A.M. and my wife and I were dead tired, having just arrived home after a 20 hour flight from Europe. We both felt like…